Launched the target product in June 2015 after more than a year of collaborative development.
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Case study · Logistics & Supply Chain
Building a cross-border shopping and logistics transfer platform
A logistics company handling transfers between China and the United Kingdom wanted to expand beyond parcel forwarding. It needed one online platform for assisted purchasing, parcel forwarding and cross-border logistics, supported by internal processing, tracking and account management.
- Client context
- A China–UK logistics transfer company
- delivery team
- 8 people
- recorded product launch
- June 2015
- on one platform
- 3 services
The operating constraints
What the project needed to address
- Assisted purchasing and customer-direct purchases required different warehouse, payment and fulfillment journeys.
- Parcels moving between UK warehouses and Chinese buyers needed clear allocation, transfer and tracking status.
- The company wanted to simplify customer workflows while creating a foundation for a larger second product phase.
Product scope
Purchasing, forwarding and transfer through one customer platform
Delivered an integrated web and internal-processing platform supporting UK assisted purchasing, parcel forwarding, cross-border logistics transfer, tracking and customer account management.
The assisted-purchasing service let Chinese buyers select products on UK Amazon or eBay sites and ask the client to purchase and forward them. For direct purchases, buyers sent their orders to the client’s UK warehouse for onward delivery to China.
A third service handled transfers from UK users to recipients in China. Development began in April 2014, and the target product launched in June 2015.
Delivery approach
Build the customer and internal-processing journeys together
Formed an eight-person team with four developers, two testers, one designer and one project manager.
Used Agile delivery with the Scrum framework to control scope, feedback and incremental development.
Connected purchases from Amazon, eBay and other UK channels with warehouse receipt and China-bound forwarding workflows.
Designed a simple customer experience while supporting the internal allocation and tracking work behind each shipment.
Technology and delivery context
Tools and practices recorded for this engagement
Web PlatformLogistics TrackingAccount ManagementAgile Scrum
The result
Recorded project outcomes
Unified assisted purchasing, parcel forwarding, logistics transfer, tracking and accounts in one experience.
Received positive client feedback and became the basis for a larger planned product phase.
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