Late feedback
Phase-end delivery delayed the point at which changed expectations became visible.
Case study · Business Software
A distributed team replaced phase-end delivery with shorter increments, demonstrations, and visible change decisions when requirements repeatedly shifted.

The situation
The product was initially organized around a waterfall model with delivery at the end of a development phase.
Recognise this situation?
Phase-end delivery delayed the point at which changed expectations became visible.
New requirements could affect work completed in an earlier phase.
Several teams needed shared visibility into current decisions and increments.
The project approach
The team shifted from a phase-end handoff to frequent delivery, review, and communication.
Break the work into smaller increments that could be demonstrated earlier.
How the work unfolded
Key information
The result
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